Email Marketing remains one of the most cost effective and in-demand forms of lead generation, customer acquisition and retention.

For anyone who has tried to deploy an email campaign recently, it's no secret that delivering email to reach its intended destination is, at best, challenging.

Email is an ideal direct response vehicle with the ability to track myriad variables providing data and insight that contribute to the results and ROI of each campaign.

Rude ChickenMedia.com has over 10 years expertise in this medium developing and implementing B2B, B2C and in-house campaigns. As such, Rude ChickenMedia.com has created a unique methodology that maximizes success from all initiatives.

Simply stated, email deployment is a moving target. It cannot be put on ‘auto pilot' as it requires constant management and adjustments from a technology savvy staff who can quickly and easily make the changes necessary as dictated by the endless stream of server logs and reports.

Rude ChickenMedia.com's success with deliverability stands upon a foundation of proprietary technology including leading-edge header construction, custom bounce management processing, and maintaining ‘white-list' status by adhering to best practices as set forth by the major ISPs.

Furthermore, our database structure allows for custom segmentation and data management, supported by a conversion tracking system capable of tracking any action to its completion.

Efficient list deployment and database management are the cornerstones to any effective customer retention initiative.